Calling all influencers! With the launch of the Sprocket digital printer, HP wanted to host an exclusive arts and crafts party with the city’s most influential social media personalities and we were invited! What better way to showcase the fun in digital printing then to create a promo that captures it all? And it didn’t stop there! HP also launched an internal event for its staff on May 4th, cleverly branded as “May the 4th Be with You,” so that employees could also enjoy the capabilities of the Sprocket and capture pictures of themselves alongside their favorite Star Wars characters.

ClientStarshotServicesContent CreationYear2017

With the launch of the Sprocket, HP partnered with NXNE with the intent to showcase that music and memories were meant to be remembered. We came on board and captured the event to ensure that everything was on film! And on paper!